OK. You now understand how to use some basic web analytics metrics to optimize your PPC campaigns. What’s next? Site search is a gold mine for PPC data. It’s common for PPC managers to use site search ...

We’ve tapped into some of the web’s finest web analytics professionals to share their tips for mining analytics gold. Here are 16 secret – until now – Google Analytics advanced segments that could ...

In the early days of the dot-com boom, companies tracked “hits” and “eyeballs” and measured “stickiness” on their hastily created Web sites. As Web sites matured into viable business channels, however ...

In this episode of eSpeaks, Jennifer Margles, Director of Product Management at BMC Software, discusses the transition from traditional job scheduling to the era of the autonomous enterprise. eSpeaks’ ...

In today's ever-evolving landscape of supply chain management, executives and leaders are facing an intricate web of challenges. To navigate these complexities, advanced analytics and AI have emerged ...

LONDON--(BUSINESS WIRE)--Quantzig, a global data analytics and advisory firm, that delivers actionable analytics solutions to resolve complex business problems has announced the completion of their ...

ClickTale, a Tel Aviv, Israel-based provider of deep website analytics software, has secured $17 million in Series B funding from Amadeus Capital Partners, Goldrock Capital and Viola Credit. Up until ...