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PRINCIPLES OF MARKETING | UNIT 1 - 5 | ONE SHOT | SEM 3 | DU/SOL/REGULAR/NCWEB
UNITS 1 TO 5 (DU Sem 3) This one-shot covers every topic prescribed by Delhi University CBCS syllabus for Principles of Marketing. --- 🔵 UNIT 1: Introduction to Marketing Meaning of Marketing Difference between selling & marketing Marketing concepts/philosophies • Production concept • Product concept • Selling concept • Marketing ...
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